Doctors issue cinnamon warning to teens taking part in this weird activity according to an Associated Press story on April 22, 2013. MDs said in a report published Monday online in Pediatrics, "Don't take the cinnamon challenge.”
"The fad involves daring someone to swallow a spoonful of ground cinnamon in 60 seconds without water."
The “cinnamon challenge” can cause a number of bad reactions including choking, lung irritation, and even scarring. Cinnamon comes from the bark of a tree and research shows that it can cause lung scarring when the ground spice is inhaled.
People are talking about the "cinnamon challenge" on Twitter as well. "The cinnamon challenge has been going on for a long time alrdy and only now doctors wanna give a warning to not do it -.-", said one twitter user. And another tweeted "Food culture & teen stupidity have finally merged as doctors warn kids: Don't take the cinnamon challenge."
A large number of videos about the "cinnamon challenge" have been uploaded to YouTube showing teens eating the ground spice repeatedly. Calls to poison control centers have increased more than 300% from 2011 to 2012.
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