The Daily Mail released an exclusive preview today of the music video for Cher’s new single “Woman’s World.” The single comes from Cher’s new album “Closer to the Truth,” which will be released in the US on Sept. 24. The album marks Cher’s return to the club scene after a twelve year hiatus following the release of “Living Proof” in 2001.
The “Woman’s World” video features the iconic singer in four outfits standing in front of a bluish background. As the video progresses Cher’s head is superimposed upon the bodies of various women that pretty much cover the entire race and size spectrum.
With all the competition out there for your music dollars it is surprising to see an artist of Cher’s caliber release a big comeback video that is so underwhelming. The song is a stellar club anthem, but one can only guess that market research has shown Warner Bros. that Cher needs to appeal more to the average housewife if she wants "Closer to the Truth" to hit its sales goals.