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Check out these 21 Pinterest marketing tips

  1. Make sure your profile matches your branding on other sites.
  2. Set up your business account, and learn more about promoting your business on Pinterest.
  3. Verify your business website on Pinterest to show you are trustworthy.
  4. Use the best SEO keywords in your business description.
  5. Choose eye-catching board covers.
  6. Put your most important boards in the top two rows with the ones you want most visible in the center of the top row.
  7. Use Tailwind or a similar Pinterest analytics resource.
  8. Engage with other pinners: Like, comment, follow, repin.
  9. Make sure at least 50% of your pins link to your website or blog.
  10. Use quality photos or visuals for every pin.
  11. Embed your pins or boards on your website or blog.
  12. Add a pin it button to blog posts.
  13. Stay on topic. Followers expect your pins to match the topic of your board.
  14. Create “how to” and tutorial pins.
  15. Pin videos. Followers will be able to watch the video without leaving Pinterest.
  16. Pin a large number of items to secret boards then make the board visible so that you do not take over your follower’s feed.
  17. Connect your Pinterest account to Facebook, Twitter and Google Plus to attract the people who follow you on those networks.
  18. Add a Facebook app for your Pinterest board or profile on your Facebook page.
  19. Create a “behind the scenes” board. You followers are interested in learning about what goes on with you and your business.
  20. Add the Chrome Extension for Pinterest, and get close up shots of pins when you hover over them along with a quick way to pin from the web.
NEW YORK, NY - SEPTEMBER 30: Guests log on to Pinterest during the Fall Fashion Event With Downy hosted by ELLE Magazine And Helena Glazer Of Brooklyn Blonde on September 30, 2013 in New York City. (Photo by Astrid Stawiarz/Getty Images for ELLE Magazine)
Photo by Astrid Stawiarz

Check out other brands on Pinterest. See Pinterest Marketing Tips: What You Can Learn From 20 Big Brands.

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