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CES 2014: Chevrolet and Audi to offer AT&T 4G LTE in cars

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As expected, auto manufacturers have begun making announcements at the 2014 Consumer Electronics Show regarding partnerships with wireless companies to add 4G LTE mobile broadband service to their cars.

So far, both Chevrolet and Audi have paired with AT&T Wireless for their 4G LTE service, which could make most new Audi and Chevy passenger vehicles into moving Wi-Fi hotspots over the next couple of years.

Starting this summer, all new Corvette, Impala, Malibu and Volt automobiles will offer OnStar 4G LTE as an extra-cost option, with the Equinox, Silverado, Silverado HD, Spark, and Spark EV following at some point later. Most of the brand's U.S. and Canadian models should have 4G LTE by the 2015 model year. Customers can either add the car to an existing AT&T plan and share a monthly data allotment, or they can open an AT&T data only plan for the vehicle.

In addition, Audi Chairman Rupert Stadler announced that the new Audi A3 will offer AT&T's 4G LTE service starting with 2015 models. Audi plans to eventually roll out 4G LTE capability across its entire lineup.

Glenn Lurie, President, AT&T Emerging Enterprises and Partnerships Organization, said in a press release, “It’s exciting to think about the Audi A3 family of cars throughout the U.S. running 4G LTE-powered wireless hotspots and more through Audi connect.” The release indicated that AT&T customers would be able to add an Audi car to an existing Mobile Share plan as they would a tablet computer.


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