National Park Week is April 19 through 27. While not every family can jump on a plane or drive away in a car to one of the nation's majestic parks, Air Wick is bringing the scents of these glorious locations to the home. The National Park edition collection is inspired by the rare essence of the nation's park.
The Spring collection includes some limited edition scents and some signature scents. The Spring collection limited edition scents include Channel Islands, Yosemite, Biscayne and Gulf Islands. Signature everyday scents include American Samoa, Great Smoky Mountains, Virgin Islands and Hawaii.
The limited edition scents were crafted by fragrance experts who spent countless hours creating the perfect harmony of fragrance notes representative of plants and fruits found in America’s iconic national parks, enabling consumers to bring these rare and pristine elements of nature home. At the center of the new collection is the Channel Islands fragrance, inspired by the very rare Silver Lotus flower and the fresh California coastal waters.
“We’re so excited to bring the essence of Channels Islands to life in our new fragrance from the Pacific coast,” said Domenick Tiziano, Senior Brand Manager, Reckitt Benckiser. “Our new line of fragrances allow consumers to experience the one-of-a-kind scents inspired by a variety of parks and we’re proud to partner again with the National Park Foundation to preserve and protect these treasures.”
Below is a description of the scents included in the line.
New Channel Islands: Inspired by the pristine coastal waters and rare silver lotus blossom of the Channel Islands, Air Wick crafted a fresh clean fragrance, accented by soft touches of cedar wood, green moss and floral notes for a light, captivating scent.
New Yosemite: Inspired by the untouched beauty of the Yosemite waterfalls, notes of wild strawberries fused with soothing mists of mountain rain for a wonderfully sweet and unique scent.
New Gulf Islands: Bask in the fragrant scents that take you to the Gulf Islands, rich in white sand beaches and seashores that evoke sun-drenched sweet notes of a summertime paradise.
New Biscayne: The tropical scents of Florida’s Biscayne inspired a warm, refreshing fragrance with notes of juicy, sun-kissed citrus paired with wild orchids blossom to create a bright, smooth scent.
Great Smoky Mountains: Inspired by the view of a spectacular fall sunset, warm spice and twilight captures notes of amber, clove, and anise to transport you to the majestic ridges of the Smoky Mountains.
Virgin Islands: Find yourself in the idyllic paradise of Virgin Islands National Park and uncover the delightful notes of tropical plumeria and sweet honeysuckle.
American Samoa: Explore the lush paradise of American Samoa National Park to experience the sweet refreshing notes of native coconut and island palms.
Hawai’i: Escape to a tropical island sunset at Kaloko-Honokohau National Historical Park and savor the unspoiled notes of exotic papaya and hibiscus flower.
Air Wick products are now available in stores. The price ranges from $0.97-$9.79 and includes freshmatic auto spray refills and scented oils, in eight fragrances.