Subscribers to this Long Island Spa Treatments column are undoubtedly aware of the new Heart Calgon campaign featuring "Modern Family" actress, Sarah Hyland, which was reported here a few weeks back. Well, fans of “Haley” can catch a sneak peek at Sarah embracing her “Hot Date” persona during the photo shoot for the “Take Me Away” bath and body care company.
“Modern Family’s” Sarah Hyland was on set last week capturing elements for the digital and print ad campaign for Heart Calgon, a bold, fun and new collection from Calgon “Take Me Away,” that embodies trendy fragrances to suit every personality. Pictured above is a photo of Sarah Hyland in the new print ad campaign, clad in a sexy red dress holding the Heart Calgon fragrance “Hot Date”, the enticing scent perfect for a romantic evening.
Calgon is aiming for a younger demographic with the addition of New York native, Sarah Hyland, Haley of “Modern Family”, as the fresh young face of Heart Calgon, a bold, fun and new collection from Calgon.
Calgon, the iconic brand famous for its tagline, “Take Me Away!” will debut Heart Calgon nationwide this spring, a new collection of fragrant bath and body care products targeting a fresh generation of young women.
Heart Calgon’s multimedia campaign will kick-off this spring and highlight the actress in a series of online videos as she portrays the personalities of the line’s individual fragrances from the dreamy spirit of “Fresh Start,” to the “Sweet Crush” girl next door. These vignettes will be posted live on the brand’s website and hub of the campaign, www.HeartCalgon.com, as well as the brand’s social media sites, with a print promotion debuting later in the spring.
The Heart Calgon campaign featuring Sarah Hyland is aimed at a new generation of women with fabulous fragrances such as Sweet Crush, a luscious blend of fresh fruits, dewy grapefruit and seductive peony that will leave him craving for more, Fresh Start, a dreamy blend of crisp apple, jasmine petals and fresh water lily that makes a subtle, but lasting statement, Rock Steady, a thrilling mélange of wild berries, tempting passion fruit and amber intended for bending all the rules and Hot Date, an enticing blend of creamy vanilla, sparkling pear and exotic floral that pulls out all the stops for Heart Calgon’s Body Mist, Shimmer Mist, Body Lotion and Exfoliating Body Wash.
The products from Heart Calgon are currently on shelves at select Walgreens locations and will launch nationally this spring. Walgreens can be found on Long Island in Franklin Square, Hewlett and Oceanside. “Modern Family” with Sarah Hyland airs Wednesday evenings on ABC. Calgon products may also be purchased online at www.takemeaway.com.
Deirdre Haggerty, ALL RIGHTS RESERVED. No part of this article may be reproduced without prior written permission and consent from the author or Clarity Digital Group LLC, DBA Examiner.com. For more about spa and beauty treatments, subscribe to receive instant free updates.