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'Candy Crush Saga' IPO valued at $5B

"Candy Crush Saga" creator King Games is planning an IPO. According to their prospectus the offering will debut on U.S. stock markets. According to Reuters on Feb. 18, some analysts value the deal at $5 billion.

The successful flotation of Twitter in November and a surge in Facebook's share price have fueled speculation that a string of technology firms could come to market...

"Candy Crush Saga" was not just the most popular game; it was also the number one most downloaded free app in 2013. The game was also the top revenue grabber in 2013, which is key to the companies success

Even though "Candy Crush Saga" is free, the in-app purchases make King a pile of cash. You are offered the opportunity to move ahead each time you lose and the game ends for a price. In the heat of the moment, countless numbers of folks have jumped at the chance to pay to play and continue their game.

Top competitor Zynga, maker of the Farmville series of games, went public in 2011. Since then they have witnessed their share price get cut in half. King is facing a U.S. market hungry for both tech IPOs and its games, as revenues have shown.

What do you think about the "Candy Crush Saga" story? Please drop in your comments below.

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