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Can Cortana save Windows Phone OS?

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Microsoft has let the cat out of the bag concerning Windows Phone 8.1 most prominent feature. Unlike other voice assistant programs out there on the market, Microsoft is borrowing one from a different pedigree. According to The Verge, Microsoft has reportedly implemented the name and likeness of Cortana, a central character of the Halo video game franchise voiced by actress Jen Taylor. Microsoft is planning on revealing the Cortana project this coming Build 2014 conference which is scheduled to take place from April 2-4.

There is an intangible that makes the Cortana feature more alluring than Apple’s Siri or Google Now. In the game Cortana is an advanced artificial intelligence program which aids the titular character Master Chief in completing missions. If Microsoft can somehow come close to mimicking the kind of interaction between program and end user, than they definitely have something on their hands.

Take for example the Oscar nominated Spike Jonze film, Her. The movie about a man eventually falling in love with his OS while he is deciding to divorce his real world wife. Now the premise of this film may seem absurd to some, but there is no denying that an evolving conscious inside of your device is the holy grail of this kind of technology.

Chances are Microsoft will trickle down the voice assistant feature to other platforms, notably Windows 8.1 machines, including Surface and Xbox One.

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