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Business of Golf - giving back to the Community and future players

Metro Kids Konnection receives THE PLAYERS Championship grant

Grant, to be delivered during the “Red Coat Ride Out”, part of THE PLAYERS “Giving Back Month,” will help At Risk Kids

October 27, 2010, (Jacksonville, Fla.) – More than 100 children and teens will be able to participate in after school activities including homework help, tutoring, health education, cooking and sports, thanks in part to a grant to Metro Kids Konnection from THE PLAYERS Championship. As part of THE PLAYERS “Giving Back Month,” the tournament’s past chairmen – the Red Coats – will deliver the funding on Monday, Nov. 1, to Metro Kids Konnection and 5 other First Coast charities during their “Red Coat Ride Out.”

Specifically, THE PLAYERS grant will go toward funding the staff who implement and coordinate volunteer involvement in Metro’s comprehensive after school and summer programs. In addition to traditional after school activities, Metro provides all the resources the children and youth need in order to level the playing field with children from more prosperous backgrounds. These resources include school supplies, a fully equipped computer lab and an evening meal. Metro also provides a wide variety of extra curricular activities including participation in the Jaguar’s Honor Rows program, cooking classes, crafts and a full team sports program. The game room is frequently open after normal after school hours and on weekends.

The “Red Coat Ride Out” will arrive at 5010 Cleveland Road, on Nov. 1 at approximately 4:30 p.m. to announce and present the grant. Terry Lane, Founder and President, will be on hand to represent Metro Kids Konnection.

“Metro Kids Konnection appreciates the support of the community that gives to THE PLAYERS Championship through ticket sales and volunteering, which makes this contribution possible,” said Lane. “Without the community support of The Players, our children and teens would not have access to the resources they need to succeed in school. The Players has been a valuable partner in saving our children from the hopelessness and despair.”

Metro Kids Konnection is a community-based program that intentionally creates caring personal relationships with at-risk children and youth in order to identify and address obstacles to healthy lifestyle choices in their community, families and school.

Programming includes in-school teacher support, facilitation of parent-teacher communication, after school educational and recreational activities, summer day camp, and case management and community support services for their parents.

Metro Kids Konnection’s holistic approach intervening in the context of the child’s natural environments: home, school and community, empowers children and youth to make positive choices that impact their lives before they become involved in drugs, crime, gangs and other negative lifestyle choices.

THE PLAYERS Championship contributes to a diverse group of charities throughout Northeast Florida, living by the PGA TOUR’s mission to give back to the communities in which it plays. Since 1977, when THE PLAYERS moved to Ponte Vedra, more than $35 million has been contributed local charities – ranging from health care to youth and education to human services – including a record $4.15 million donation in 2009. PricewaterhouseCoopers and JELD-WEN are the exclusive Proud Partners of THE PLAYERS. For more information, visit

Metro Kids Konnection contact:Debra Poczatek, 904-703-2509,

THE PLAYERS contact: Chris Reimer, 904-273-3286,

Frank Eaton is CEO of Frank B2B Communications, a business-to-business marketing and consulting company in Jacksonville, Fl.


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