Life and business are like riding a motorcycle. It's a balancing act, of often times seemingly contradictory elements.
- DIRECTION: Before you suit up and head out, you more or less have to know where you're going to end up (a destination).
- FOCUS: Once you're out, you have to be singularly focused on the road directly in front of you, around the corner doesn't matter if you don't swerve around the roadkill 5 feet beyond your front tire.
THE FINE PRINT
Of course it would be irresponsible to argue that you're completely ignoring what's around the corner when riding, you're not. But that's where the balancing act starts, that dance in your head between intensely focusing on the pavement in front of you, while also downshifting for that exit you happen to know is just around the bend.
Also direction is a fluid thing, it cannot be taken as something fixed or immovable. Both in business and in life (just as in riding) you have to learn to prioritize experiencing the journey, and there is nothing wrong with heading out the door with one agenda, only to change it as you go. Business plans, likewise, have to be living, breathing entities. By design they have to be able to evolve, grow and remain useful as a tool to help anchor and remind you of your vision, your purpose.
The folks at eMyth know this and their business plan templates benefit from both brevity and soulfulness. Yes, soulfulness. There is so much business advice out there, any business framework that has at its core, the idea that businesses should fulfill your life's passion, is probably worth a look. Don't you agree?
















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