Burger King, which has a reputation for selling high quality, fresh, good tasting beef burgers, has been rocked by a scandal dealing with a company which supplied the firm with horse meat. On Jan. 24, 2013, the International Business Times reported, Burger King Drops Horse Meat Supplier Firm After Horse DNA Is Found In Beef. It has been announced that Burger King is cutting ties with its meat supplier in the United Kingdom and Ireland in the aftermath of a scandal which revealed Silvercrest was mixing horse meat with its beef.
Burger King has reported the firm cut ties with ABP Food Group’s Irish subsidiary Silvercrest, which has been investigated for selling beef products tainted with horse meat.
Burger King has said, "This is a voluntary and precautionary measure. We are working diligently to identify suppliers that can produce 100 percent pure Irish and British beef products that meet our high quality standards." Burger King has said that some of its menu items will be temporarily unavailable and has apologized for the inconvenience.
Kate Holton and Stephen Mangan have also reported on this horse meat scandal at Burger King for Reuters, Burger King drops firm which supplied horse meat. The British food industry has been rocked by the recent revelation that retailers had sold beef products that contained horse meat. Food safety experts have said that horse meat does not pose any added health risks to consumers. However, this scandal has raised concerns about the food supply chain and the ability to trace meat ingredients. This discovery of horse meat could be both embarrassing and damaging for the retailers involved, but Burger King is acting quickly to correct this problem.