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British Fashion Coucil announces Fashion Forward winners

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Following the footsteps of big designer names such as Christopher Kane, Erdem and Mary Katrantzou womenswear designers J.JS Lee, Nasir Mazhar and Sophia Webster get awarded the Fashion Forward prize by the British Council.

The award started in 2009 includes monetary prizes and support from BFC (British fashion Council) and the Mayor of London, each designers comes through a processing which is through NEWGEN, which is the BFC’s support program for emergent designers.

The winners will also show at London Fashion week

  • J. JS Lee kicks off London fashion week at 9am in the BFC Courtyard Show Space on Friday 14th February.
  • Nasir Mazhar at 4pm at the BFC Courtyard Show Space
  • Sophia Webster 10.30-12.30pm on Sunday 16th February in Covent Garden.

“Jackie, Nasir and Sophia have come through the ranks and couldn’t be more deserving of this level of recognition. Each of them has a very distinctive design aesthetic, their visions very different from one another however together they very much share the limelight that is shining on London right now,” said Caroline Rush, chief executive of the BFC.

About British fashion Council fashion forward award

The primary aim is to enable designers to show their collections at London Fashion Week and develop their businesses through access to a range of advisors. Fashion Forward applicants are selected by a panel of key industry representatives including Caroline Rush, CEO, BFC; Anna Orsini, BFC; Caroline Issa, Executive Fashion Director & Publisher, Tank; David Watts, Business Support Manager, BFC; Katie Bain, Show Manager, BFC; Melanie Smallwood, Head of eBay Fashion Brands; Oscar Pinto-Hervia, Founder and Creative Director, Hervia; Paula Reed, Fashion Director, Harvey Nichols and Sarah Mower MBE, BFC Ambassador of Emerging Talent, Contributing Editor to US Vogue and American for more info go to



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