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Brandon Semenuk’s "Rad Company" mountain bike feature film trailer released

Red Bull Media House and NWD (New World Disorder) Films have officially released Brandon Semenuk’s highly anticipated trailer for the new mountain bike feature film, Rad Company. The film that will premiere on June 7, 2014, in North Vancouver, chronicles this mountain bike icon as he and a handpicked team of riders push the limits of freeride mountain biking as they showcase their skills on never-before-seen terrain.

Brandon Semenuk's Rad Company: Thomas Genon
Photo courtesy of Scott/Serfas/Red Bull Content Pool, used with permission

Rad Company features all disciplines of mountain biking on custom built trails and features in locations such as Fiji, Retallack, British Columbia and Utah. Not only will viewers get an unparalleled cinematic trip showing the beauty, power and depth of mountain biking at its best, but the eclectic soundtrack will help enhance that experience as it seamlessly meshes the mountain biking disciplines into a flow that is the soul and science of exploration as defined by two wheels.

Top action cinematographers along with a leading Hollywood visual effects artist have teamed up with NWD Films and Red Bull Media House to give the viewer an ocular experience like never before with Rad Company. The film takes on an artistic approach using cutting edge lighting techniques and aesthetics to achieve optical effects in action sports filmmaking that has never been done.

Some of the featured athletes you’ll see along with Brandon Semenuk in Rad Company include: Yannick Granieri, Steve Smith, Cam Zink, Brendan Fairclough, Cam McCaul, Graham Agassiz, James Doerfling, Ryan “R-Dog” Howard, Thomas Genon, Logan Peat, Matty Miles, and Nico Vink.

The premiere of Brandon Semenuk’s Rad Company will take place on Saturday, June 7, 2014 at the Shipyards at Lonsdale Quay in North Vancouver, Canada. If you want to be one of the lucky ones to see this film full of mountain biking awesomeness, get your tickets now as there are a limited number available.

For updates on the film, visit

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