With the start of school it’s no wonder that the box office would be slow. It’s probably not going get much better in the next few weeks with September being a slow month.
Riddick (trailer: http://www.youtube.com/watch?v=zH3O-CeZckE) comes out on top this week with a $18.6 million opening weekend. This is the 3rd movie in the ‘Riddick’ story and looks to be doing well against the series. It’s the 2nd highest grossing film in the series, falling just short of The Chronicles of Riddick, which premiered with $24.2 million.
Coming in at #2 is Lee Daniels ‘The Butler’ (Clip ‘Freedom Rider’: http://www.youtube.com/watch?v=K2vHPoShC7k) with $8.9 million. This brings the 4-week total to $91.9 million. The movie is just short of the $100-million mark, but should be able to top that next week. The movie is similar to 2011’s The Help but doesn’t seem to be doing as well at the box office, but still enjoying it’s time.
Moving up a spot to #3 is Instructions Not Included (Featurette: http://www.youtube.com/watch?v=cSs4235GeTk) surprises yet again at the box office bringing in another $8.1 million, bringing it’s 2-week total to $20.3 million.
Coming in at #4 and still going strong is We’re the Millers (Clip ‘Cool Tarts’: http://www.youtube.com/watch?v=U6Kt4_yIDwo) with $7.9 million. This brings the 5-week total to $123.8 million. This is the 3rd highest grossing film for Jennifer Aniston behind Marley and Me and Bruce Almighty, but this is the highest grossing film for Jason Sudeikis.
Rounding out the top 5 is Disney’s Planes (Clip ‘Head Start’: http://www.youtube.com/watch?v=oJ1MNyRTiS8) with $4.2 million, bringing the 5-week total to $79.2 million. The timing of the movie is helping it’s box office total, especially considering it only has a 23% approval rating on Rotten Tomatoes.
There are two big movies set to premiere this week: the thrilling sequel of a house haunting a family in Insidious Chapter 2; the man and his family try to make life work in hiding after he turned on the mob family in The Family. Both of the these movies should find their way in the top 5 and perhaps at the top of the box office. It’s really a coin flip to know which one would come out on top.
**all totals are from boxofficemojo.com