Bay Area's up and coming artist, Blanco, is ending 2010 with a bang set to echo through 2011 by releasing four projects full of heavy hitters: American Psycho features Gucci Mane, Redman, Nipsey Hussle, Freeway, Dorrough, Messy Marv and The Jacka; Blanco! Portrait of a Serial Killer will be an 8-10 track of American Psycho remixes by Cookin Soul; The Little Red Book is a collaboration with Nipsey Hussle and Gangster's Paradise (Mai Tai Muzik), produced by Tha Dogg Pound member, Daz Dillinger. Busy making it happen, Blanco took a moment to chat with LAHHE.
LAHHE: So you used to be Benny Blanco?
Blanco: Yea, from Carlito's Way but there's a lot of Benny Blanco's out there and I don't want to get confused with them so most of my stuff is just under Blanco.
LAHHE: How did you get started?
Blanco: In 2002 we started Guerilla Entertainment. Before that, I hung out with my older brother and around 10 or 11, I got turned out by gangsta rap. The whole Snoop Dogg era had a big impression on me, I was fascinated by gangsta rap and started rhyming seriously around 17.
LAHHE: Are you working on all of these projects at the same time?
Blanco: Yea. All four are almost finished. American Psycho and Blanco! Portrait of a Serial Killer will be dropped on the same day in December. Portrait will have 4 American Psycho remixes and 4 new exclusives with Cooking Soul. The Little Red Book and Gangster's Paradise will probably both drop in March of next year.
LAHHE: Where will be able to pick these up?
Blanco: You gonna be able to get them on iTunes, Amazon, all stores as well.
LAHHE: Are you working on videos?
Blanco: I just finished the video for "Smash Hard," a song with Redman. That should be on WorldStarHipHop.com and YouTube. We are waiting to get approval for the content from MTV, it's definitely MTV quality but I use "dope" a lot in the chorus.
LAHHE: How did you manage to get so many heavy hitters on your projects?
Blanco: Recognize game. I know Freeway through Jacka. I met Nipsey at the MTV Awards in L.A. Redman is a good friend of one of my good friends, a graffiti artist.
LAHHE: So you are just working your network?
LAHHE: I hear that, so when can we see you in LA?
Blanco: I'll be in L.A. for mastering the next few weeks but I haven't done many shows. I really live in the studio, I've been focused on making good music, but I probably should start doing more shows.
LAHHE: Who is your go to person when you finish a new song? Who will tell you, "this sucks!"?
Blanco: My brother and Lil Hyfe, but I don't have any 'Yes' men around.
LAHHE: For someone that hasn't heard you before, what song do you suggest they listen to first?
Blanco: Any tracks off Jonestown, that's my most recently released project, but I have a dozen mixtapes.
LAHHE: I read somewhere that Jonestown was a response to something going on in the Bay?
Blanco: We just used the comparison of Jonestown [1978 mass massacre/suicide] to the codeine/cough syrup epidemic right now. Many rappers like it, it's similar to "don't drink the kool-aid," the cult following of Jonestown and people following your every word.
LAHHE: Out of the four new projects, do you have a favorite?
Blanco: The Little Red Book is the best work overall. It's going to be an album that will be remembered, a West Coast classic because Nipsey is so big, it'll touch other markets.