As they were cruising from Mesa, his home, to Kansas City, his home was burguled. Hyman runs an online video business called IzzyVideo.com
"My wife thinks it could be a random thing, but I just have my suspicions," he said. "They didn't take any of our normal consumer electronics." They took his video editing equipment.
Here's why this doesn't pass the smell test:
- criminals don't want to work that hard: following a victim, searching his website or ISP for a home address.
- criminals aren't that smart.
- what a better way to promote your business than blaming the hottest thing on the planet? What TV station isn't going to cover this wall-to-wall?
- why would the criminals just take his video editing equipment?
- his wife thinks it's bogus.
The cops say don't leave an answering machine message explaining that you are on vacation, don't let newspapers pile up at your door (remember newspapers?), have someone collect your mail and packages that may be left on your doorstep, don't set an auto email response that you are on vacation.
"I'm amazed at how many people get on there and say they're going on vacation," said Lee Struble, head of security at Monroe Community College in Rochester, N.Y.
Stuble is old, 53, and in the security business. It's his generation's job and his salaried job to scare the uneducated masses. This is his job security.
He adds another popular buzzword to the mix: Google maps!
"Some of these people you aven't seen in 20 or 30 years," said Struble. "But they know where you live or can find out pretty easily, they can do a Google Maps search and can get directions to your house, and you're telling them that you're going to be gone."
Izzy Hyman said he uses Twitter and social nets to market his business (spammer) but
"I forgot that there's an inherent danger in putting yourself out there."
He forgot. The person who makes his money via the internet, posts videos, hosts videos, uses Facebook and Twitter forgot that the internet is a wild and wooly place.
Puh-leeze, this just doesn't pass the smell test.
Detective Steven Berry of the Mesa Police Department, which is investigating the burglary at Hyman's home, said: "You've got to be careful about what you put out there. You never know who's reading it."
A real person, who makes his living from social media, puts all in the proper perspective:
"I don't worry about it," said David McCauley of Boise, a social media consultant who posts a running update of his activities for his Facebook friends. McCauley also communicates constantly on Twitter, where anyone can sign up to read your posts.
"If somebody really wanted to rob me, they could rob me whether they're Tweeting about it or not," McCauley said. "Most people who want to follow you (on Twitter) are typically not thieves, or they're not looking to take your stuff; they just want to follow you and understand you."
BTW: David McCauley of Boise, ID will be offering a description, via Twitter, of a trip to adopt a child overseas.
"In the grand scheme of all the noise that's out here on the Internet and in Facebook and Twitter, there's so much going on that it would be hard for somebody to zero in on me, looking for me to be gone," he said. "I'm just not worth that much."