This May Berkshire Hathaway Inc. Chairman and CEO Warren Buffett will add something completely different to his portfolio: the first-ever "Invest in Yourself" 5k fun run. Timed with the Berkshire Hathaway Annual Shareholders Meeting in Omaha, the inaugural event, on May 5, 2013, according to Brooks Running Company, “will encourage participants to take stock of their health, embrace an active lifestyle, and experience Brooks’ Run Happy spirit first-hand”.
This will be an opportunity for many local Berkshire Hathaway investors to run a 5K while attending the spring ritual in Omaha.
"It’s going to be a great weekend for Berkshire Hathaway shareholders, and a 5k will be the perfect complement to the See’s Candies, Dilly Bar and Cherry Coke everyone will enjoy while here," said Mr. Buffett. "I’m challenging all of our managers to participate, and I’m anxious to see who the fastest person in our Berkshire Hathaway family is."
The course will lead participants on a scenic route through downtown and historic Omaha and provide plenty of opportunities for spectators to view the race and cheer on participants. Mr. Buffett will fire the starting gun and crown winners at the podium. Brooks’ President and CEO Jim Weber will run with an expected crowd of several thousand.
"Brooks’ mission is to inspire everyone to run and be active and we are thrilled Mr. Buffett, fellow Berkshire Hathaway companies and the Omaha community will join us for a run on Sunday morning," said Weber. "I look forward to toeing the start line and seeing which managers beat me to the tape!"
In celebration of the race and the shareholders meeting, Brooks created a limited edition Berkshire Hathaway PureCadence 2 commemorative running shoe, featuring an image of Mr. Buffett breaking the tape. Shareholders will be able to purchase the shoe in the Brooks booth at the shareholders expo.
Race registration is open to the public. For more information about the Berkshire Hathaway "Invest in Yourself" 5k, and to register, runners can visit www.investinyourself5k.com.
No word on whether there will be a special division for billionaires.