Beyoncé is looking to have a direct connection with her fans. The entertainer announced on Thursday that she will be penning a new blog called Beyhive. The column is coming directly from the entertainer will cover fashion, music and fan interaction with a dose of inspiration. Keeping a direct link to the fans, it appears that Beyoncé knows how important to is to talk with the fans.
"The BeyHive Blog is my way of showing all the inspiring things I come across every single day," said Beyoncé about her latest endeavor. "This is through my eyes.”
The column is free to fans and music lovers who want to hear more about the life of the entertainer. A simple subscription will have the blog delivered directly to a fan’s email just as soon as the column is published.
Many stars are looking at new ways to mingle with fans. Putting out blogs, columns and even using Instagram accounts, the stars can control their images quite well.
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