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Beatles promoter Sid Bernstein honored by family and friends at memorial

The friends and family of Sid Bernstein, who promoted the Beatles' shows at Carnegie Hall and Shea Stadium, came together Feb. 12 to honor his life, Jennifer Vanderslice told Beatles Examiner. She attended the tribute Wednesday night at the Cutting Room in New York.

The memorial for Sid Bernstein Feb. 12 at the Cutting Room.
Jennifer Vanderslice
Sid Bernstein
Bill Bernstein

Bernstein died Aug. 21 at age 95.

  • See pictures from the memorial on this page in the slideshow.

She said the evening included the video “Sid Bernstein Presents,” a video message from veteran disc jockey Cousin Bruce Morrow (who Vanderslice said Sid used to call “Bruska”), music, including songs from Sid's CD (also called “Sid Bernstein Presents”) and a statement from Beatles Fan Club secretary Freda Kelly, who was unable to attend.

Among those attending the memorial was May Pang, who used to babysit Sid's children.

In an interview with Beatles Examiner in 2009, Bernstein said he knew the Beatles would be big before he even heard their music.

“"I had not heard the music yet. I was reading about them. And reading about them, I felt that something big was going to happen in England at the time.”

Besides the Beatles, Bernstein also promoted concerts for many other artsts, including Jimi Hendrix, Frank Sinatra, Tony Bennett and the Young Rascals.


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