Banana Republic announced today the expansion of its ONE+ALL program that commits volunteer hours and fund-raising support to organizations that make a difference in communities where the brand's employees work and live. Over the first weekend in June, customers are invited to shop for a cause in support of four non-profit organizations: Big Brothers Big Sisters, Boys & Girls Clubs, Dress for Success®, and Habitat For Humanity.
ONE+ALL was launched in 2010 to encourage employees to support their local communities through volunteering, tying back to the social-minded spirit of Banana Republic's hometown of San Francisco and since then, employees have volunteered over 178,000 hours of service. As an extension of the current ONE+ALL program, Banana Republic is partnering with four non-profit organizations – including Big Brothers Big Sisters, Boys & Girls Clubs, Dress for Success® and Habitat For Humanity – and is encouraging customers to participate by crowd-sourcing votes on how financial support should be distributed between partners.
During the weekend of June 5 through June 8, 2014, customers will receive 25 percent off their Banana Republic purchase, with 5 percent of sales being donated to community organizations – up to a goal of $500,000. From May 26 to June 8, 2014, customers are invited to visit bananarepublic.com/OneandAll to vote for which of the four participating non-profits they would like to have contribution dollars benefit. While each organization will receive a donation, customer votes will determine the percentage each receives.
In 2013, over 6,000 Banana Republic employees in North America and Canada participated in nearly 60,000 hours of skills-based volunteering, creating more than $1.3 million of value in hours benefitting local communities.