Entrenched in email marketing, but want to utilize the valuable data you already have to gain a presence or increase your presence in the increasingly popular world of social media?
Baltimore-based Blue Sky Factory promises to take your email marketing efforts to another level with the newest addition to their email marketing service programs, Social Sync.
Blue Sky’s tagline for Social Sync is "step outside the inbox". The software allows you to leverage your existing email marketing database by adding data about your customers' and prospects' social media habits. You can use this data to focus your social media marketing efforts on those channels that seem to be most popular among your specific audience.
And if your business doesn't have a social media presence yet, Social Sync is advertised as giving you the jumpstart you need to start implementing social media campaigns.
Blue Sky Factory appears to have a pretty good resume, too. According to a May, 2010 press release Greg Cangialosi founded Blue Sky Factory in 2001, and has grown the company to over 30 employees, over 600 clients, and has been profitable for the past 7 years.
In addition, the company was named as a finalist in the 2010 Maryland Small Business of the Year awards and their president & CEO Greg Cangialosi was named as an Ernst & Young Entrepreneur of the Year 2010 Award Finalist in Maryland.
Comments
Hey Lisa -
Thanks so much for posting this! We appreciate it. Keep up the great work.
Best,
Greg
Got something to say?
Examiner.com is looking for writers, photographers, and videographers to join the fastest growing group of local insiders. If you are interested in growing your online rep apply to be an Examiner today!