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#Back2Kipling campaign launch with Megan Nicole

Megan Nicole at The Old School in Soho
Megan Nicole at The Old School in Soho
Tania Greene

Last night at The Old School, Kipling officially launched their #Back2Kipling Campaign with rising Youtube popstar Megan Nicole. Inside a classroom the new Kipling collection was on display while guest munched on canapes, sipped wine, and Megan Nicole gave an acoustic performance of her top hits.

The new back-to-school range of backpacks, totes, cross-bodies, luggage, and accessories are vivid with cool tribal and tropical prints. “Kipling always had an energetic vibe that I was excited to bring with me to school. The patterns are fresh and unique, which is what I look for in back-to-school style,” expresses Megan Nicole.

This Saturday in Miami, the celebration will continue from 1 p.m. to 7 p.m at Kipling’s new Miami International Mall location. Megan Nicole will perform and also meet and greet with her biggest fans. There will be giveaways, a back-to-school flashback photo booth, free monogramming and other fun activities. This event is open to the public and guests can RSVP here.

"The Back-to-School season is one of the most exciting and important times of the year for us," says President of Kipling North America, Julie Dimperio. "Individual style, a vibrant personality and creative vision are what captivated us about Megan Nicole. We couldn't be happier to introduce Megan as the face of our #Back2Kipling Campaign.”

The #Back2kipling collection is available now on www.Kipling-USA.com, in select Macy’s department stores and authorized Kipling retailers nationwide.