Avery has started canning their beers and the last of their canned offerings has just been announced: Joe's Premium American Pilsner. This contemporary rendition of a classic style features noble hops for a floral character along with a clean finish. Joe's will be canned along with Ellie's Brown, White Rascal, and the Avery IPA. The release party will be Saturday, June 19th starting at noon and ending around 6pm. The beer will be available in cans and on draft in liquor stores starting in mid-July.
Avery will also be introducing their new labels and packaging with a party on the 25th of June at the tap room. The new labels feature the classic Avery artwork in cleaner lines and on a shield. Examples are shown in a slideshow below.
Info
Joe's Premium American Pilsner Release Party
Where: The Avery Tap Room
When: Saturday, June 19th 12pm-6pm
How Much?: $4.00 pints, $1.00 tasters plus food
Packaging Party!
Where: The Avery Tap Room
When: Friday, June 25th from 6PM-9:30PM in our Barrel-Aging Cellars
How Much?: They'll have $2 pint specials on favorite beers like Avery IPA, White Rascal, Out of Bounds Stout and more, plus they'll be raging to the tunes of The Mike Woodard Band, giving out some new Avery schwag and raffling tons of Avery-centric prizes! Rosser's Fish tacos will be on hand providing the eats. Free admission!
Comments
This seems like a rad event. Get your hands on the first of the canned Avery beer. I am stoked and looking forward to reviewing these beers.
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