Watch the Audi Super Bowl XLV commercial trailer featuring saxophonist Kenny G to the left. With just days until the Green Bay Packers play the Pittsburgh Steelers, Audi has released the teaser to their 60-second spot on YouTube.
Commercials are always the highlight of the big game and Audi is hoping theirs will be a top contender.
The luxury car manufacturer's ad, set to air in the first break after kick-off on February 6, 2011, will feature an adventurous prison escape scene that culminates with a comical cameo by Kenny G as the luxury prison Riot Suppressor in a commercial they call, "Release the Hounds."
The Super Bowl spot follows two pretentious inmates as they attempt to break out of a luxury prison. Challenging viewers to re-think luxury, the ad will feature a number of elements that recall the heyday of old lux. The multi-platinum sax man Kenny G was chosen for his unmistakable music, whose songs and stylings brings the audience back to a certain era.
Audi's 2011 Super Bowl spot also will feature the award-winning 2011 A8 sedan, Audi's most technologically-advanced vehicle and the apex of Audi's new luxury lineup.
Last year, Audi's 2009 Super Bowl spot featured actor Jason Statham in a series of high-speed chase scenes involving luxury competitors, sending the dual message that luxury is evolving.
Super Bowl XLV kicks off at 6pm ET on Sunday, February 6, 2011 at the Dallas Cowboys Stadium.
Comments
that guy just won't give up. glad to see he's got a sense of humor though ;-)
I know...I guess he's considered a "luxury brand"?
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