Let’s face it, when it comes to advancing your own cause, some men are born self-promoters. And other men, well, find it much harder to do. In fact many men find promoting themselves rather distasteful, resorting to it only in those times when push comes to shove like when a raise is on the line or some such thing. But self-promotion, self-marketing, self-advancement, whatever you want to call it, is important, especially now as we strive to build and rebuild the lives we imagined. So let’s look at it a bit more closely and see why and how men can tackle this self-promotion beast.
First, what we’re talking about here is not bragging or being cocky, that’s a whole different ball of wax. And it has its place on the court or field, but in business and life, if you haven’t figured it out already, it won’t get you very far. No, what we’re talking about here is putting yourself out there, throwing your hat into the ring of life, letting your skills and expertise be known. And for those who are reticent, start thinking about self-promotion in a new, higher altitude way. Think about this: what if the men who have been President of this nation didn’t step up and say, “I want to do this, I can do this!” Where would we be? What if Dr. King didn’t make his voice be known? What if Einstein didn’t do his own thing and then stand behind it to the public?
Sure, these men were promoting big and great ideas and causes, but it was through their willingness to take the lead and put themselves out there and say listen to me, that they accomplished great things. Their deeds cannot be separated from who they are. And I’m sure at one point, each of them asked themselves that one question. That one question that each us must ask ourselves…”Am I going to step forward or am I going to stay in line and keep my ideas to myself?”
As men, that is our calling. It is to step forward, to take on challenges, and do our best for our families, our community and our country. And that my friend is the upside, the positive view of and reason for self-promotion. Practice it; we’re counting on each of you to lead in your specific area.
Stay tuned to the next post for ideas on the ‘how’ of self-promotion.