Yesterday, February 25, AT&T and OnStar, a subsidiary of General Motors, announced an agreement for AT&T to provide an enhanced, wireless suite of safety, security, diagnostic and infotainment services to most Chevrolet, Buick, GMC and Cadillac vehicles, beginning in 2014 in the United States and Canada.
Through the length of this multi-year agreement, AT&T will bring 4G LTE mobile Internet access to GM vehicles. GM’s move to integrate 4G LTE services in vehicles in the U.S. and Canada is part of a broader global strategy.
On top of the security services for which OnStar is known, a new suite of services such as streaming audio, web access, applications, and even video for backseat passengers will be added. This service will also enable GM vehicles to create Wi-Fi hotspots and enable voice-calling services.
Ralph de la Vega, president and CEO, AT&T Mobility said, “We’re working closely with GM to grow the connected car base, and provide unique and relevant services that will improve the connected experience inside automobiles for both drivers and passengers.”
“By adding a fast, reliable and built-in 4G LTE connection specifically designed for vehicles, we can drive innovation to enhance virtually every aspect of the driving and riding experience – from safety and diagnostics to entertainment to integration of emerging third-party applications,” said Mary Chan, president, Global Connected Consumer, General Motors. “Through this built-in 4G LTE connection we have the opportunity to reinvent the mobile experience inside a vehicle.”
It will be good to watch this develop as it brings more integration into a separated device world. An approach that brings together security and technology will be a welcome next step into the daily commute and longer drives.