When the Apple Online Store begins taking orders for iPad Air at 3 a.m. Friday (midnight Pacific Time), customers can purchase an iPad Air online and then go to a convenient Apple retail store after 8 a.m and pick it up the same day—with no waiting in line. Awesome!
In-store pickup on a launch day is unique for Apple. For example, Apple didn't offer in-store pickup for iPhone 5c even though there was an abundance of inventory for Apple's mid-tier smartphone.
Besides the option for in-store pickup, customers also have the option to have an iPad Air sent to their addresses when they purchase it at Apple's store online. Shipping is free.
While Apple is not offering pre-orders of iPad Air (the ability to purchase an iPad Air before its release date), the fact that Apple is permitting in-store pick-ups suggests they are in adequate supply.
Announced last Tuesday, the iPad Air is thinner, lighter and more powerful than its predecessor, iPad 4. It has a 64-bit A7 chip that delivers desktop-compatible power and speed, a Retina display, blazing fast Wi-Fi (with twice the wireless speed of iPad 4) and iOS 7 that's jam-packed with powerful desktop-quality productivity and creativity apps, like the “iWorks” and “iLife” suites.
The iPad Air is available in either silver or space gray. What's more, the iPad Air is available for the same price of storage-comparable iPad 4 models, $499.00 for the 16GB Wi-Fi only version with $100.00 price steps for each additional storage increase (or $130.00 for each corresponding cellular version).
Apple retail stores normally open at 9 a.m. However, they will open at 8 a.m. Friday to accommodate what is expected to be a wave of customers looking to purchase Apple's new breathtaking iPad Air or to take advantage of Apple's in-store pickup option.