You are driving and you hear your cell phone ring tone that you have a text message, do you think to yourself, "I just have to answer that text message right now?" Well, think about this instead; is that text message worth your life or the life of someone else?
AT&T is launching a new campaign to raise awareness about the risks of texting and driving.
Their message to everyone, especially to the youth, "Txtng & Drivng...It Can Wait." All text messages can and should wait until after driving.
If you are saying to yourself, "it's not that big of deal." Consider this, according to the National Highway Traffic Safety Administration, nearly 6,000 people were killed last year and more than half a million were injured by distracted drivers. People who text and drive are six times more likely to cause an accident than driving while intoxicated!
Colorado along with eighteen other states has passed texting and driving laws. In Colorado it is illegal to text, tweet or e-mail behind the wheel.
AT&T wants to make sure that everyone is aware of the dangers of texting while driving.
The national campaign features true stories and the text message that was sent or received before a life was altered, or even ended because of texting and driving.
The site, att.com/txtngcanwait includes information you can download about texting while driving such as a parent-teen pledge, teen-teen pledge, poster, brochure, safety tips and more.
AT&T has also launched a Facebook application, which can be found at facebook.com/att. Friends can share this application with one another to encourage each other to take the pledge to not text and drive.
AT&T will also be promoting the pledge via a "twitition" on Twitter. You can follow @ShareATT. In addition, to honor those taking the pledge, AT&T will contribute $250,000 to one or more non-profit organizations focused on youth safety and will announce the selected non-profit organization(s) at the start of Youth Safety Month in May.