In my interview IDW's Director of ePublishing Jeff Webber for Comic Book Resources, Webber revealed that his company's titles would begin appearing on the Android platform this summer. IDW publishes licensed titles such as Transformers, G.I. Joe, Doctor Who, and Star Trek, as well as original creator-owned comics including Steve Niles's 30 Days of Night and Mystery Society. From the article:
"Android is finally kind of coming into its own. The problem with Android initially, even though it's a nice platform, is that nobody wanted to buy content on Android, they just wanted free content. But I think Android's coming together. The good and bad of Android is that you can get a lot of different Android devices; you can have a physical keypad or super features, but that also makes them a little more difficult because you have to design for so many different things, everything's a little bit different. But Android's user base is starting to really pick up now. So that's good, it'll keep Apple on their toes."
IDW and Marvel have been the two large players in pushing digital comics, though each has pursued a separate strategy. Neither, as yet, has appeared on the Android Marketplace but that looks to be changing soon.
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