Handsets running the Android mobile operating system dominated the global smartphone market during the third quarter of this year, as they accounted for more than four of every five shipments of 251 million units, according to the privately held information-technology research firm Strategy Analytics Inc.
According to Strategy Analytics’ latest Wireless Smartphone Strategies report, global smartphone market share by company mobile OS in Q3 broke down this way: Google Inc. (NASDAQ:GOOG) Android, 81.3 percent; Apple Inc. (NASDAQ:AAPL) iOS, 13.4 percent; Microsoft Corp. (NASDAQ:MSFT), 4.1 percent; BlackBerry Ltd. (NASDAQ:BBRY), 1.0 percent; and others, 0.2 percent.
The research firm noted the Microsoft Windows Phone almost doubled its Q3 market share to that 4.1 percent in 2013 from 2.1 percent in 2012, making it the fastest-growing major smartphone platform in the world.
Overall, global smartphone shipments rose 45 percent in Q3, to 251.4 million this year from 172.8 million last year, the firm pointed out in a blog post.
“Strategy Analytics’ data shows the Asia Pacific region now consistently accounts for the majority of global smartphone unit shipments,” Scott Bicheno, the report author and a senior analyst at the firm, wrote in a separate blog post. “Furthermore, year-on-year smartphone shipment growth in Asia Pacific has consistently been ahead of the global average and Android’s share of Asia Pacific smartphone shipments has steadily grown, so it’s fair to say that Asia Pacific Android shipments are currently the major global smartphone growth driver.”