In a press release Sept. 3, Andalou Naturals announced their Non-GMO campaign in advance of Non-GMO Month this October. The partnership with the Non-GMO Project and the recent Whole Foods announcement mandating GMO labeling by 2018 has pushed forward Andalou Naturals to a leadership position in the natural products industry.
"It's important to shine a light on natural and organic ingredients and label transparency for food and personal care safety," says Stacey Kelly Egide. The campaign elements include a sponsorship with the Non-GMO Project, Facebook contests, in-store promotions, giveaways, and trade ads.
Andalou Naturals manufacture innovative fruit stem-cell-based skin, body and hair care. For people concerned about GMO products, anything made with genetically altered foods and plants can pass through the skin barrier into the bloodstream.
According to Natural Society, "Monsanto’s GMO corn has been tied to numerous health issues, including weight gain and organ disruption. It is not easy finding foods to eat and personal products to use that aren't genetically altered. A large part of the US food supply comes from Monsanto's genetically-altered crops.
Andalou Naturals is sold primarily in the U.S. and Canada through natural health and beauty channels and is exported to 11 different countries worldwide. To learn more and to shop online for Andalou products, click on the link. Follow them on Facebook and Pinterest.
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