If there ever was a store that remained true to it’s name, the quaint yet chic boutique, Ambiance truly epitomizes the essence of what it stands for.
The boutique, nestled in the heart of downtown San Luis Obispo, exudes an ambiance unique to the surrounding area. The soft neutrals and pink hues brighten Higuera Street and since 1973, the boutique has been welcoming in trendsetters and pedestrians alike. The color palette also serves as the perfect accent for the trendy array of fresh and innovative clothing designers who are making dreams come true for San Luis Obispo fashionistas.
“Ambiance is more than just a store to shop at, it’s a place to get inspired by beautiful pieces and a beautiful surrounding,” said long-time Ambiance customer and San Luis Obispo native, Ariana Afshar. “The creativity on how they present the clothes is like walking into a fairytale or a museum!”
With a new location in Paso Robles, Ambiance is home to household names such as Free People, Juicy Couture, Gypsy05, Show Me Your Mumu, Nightcap, Lavender Brown, and Rebeecca Minkoff, just to name a few. The store locations just recently welcomed in the introduction of bath and body care, home décor and a collection of books. However, it doesn’t stop at the labels or products. Those working behind the magic at Ambiance ensure that there is an art and intention behind it all.
The recent arrival of the fall merchandise has proven just that. Rich embroidered pieces, crème colored blouses, intricate lace dresses and leather boots warmly invite in the transition into the new season, as well as a gaggle of happy shoppers who are already feeling the autumn spirit as they enter through the first level of the store. Shoppers can take a peak upstairs at the second level and find a tasteful array of home décor such as high-waisted aprons, ceramic dishes, and small delicate flags with printed endearing quotes such as “You are Loved.”
The new fall essentials and home warming décor aren’t the only thing pleasing customers. The staff at Ambiance makes it seem like you found your new best friend who will give you the right amount of space to find what you need, but provide you with helpful and tasteful suggestions.
The culture of Ambiance expands past the store walls and into their impressive social media platforms. The Ambiance blog, is updated on a weekly basis to cover current events going on in the store, as well as fun fashion tips for followers.
If you find yourself in the area, or are a local fashion lover, Ambiance is truly the environment to surround yourself with for inspiration and beauty as well as anything and everything fashion.