All 250 passengers of WestJet flights departing from Toronto and Hamilton International Airports to Calgary were given their Christmas wishes.
WestJet installed virtual Santa Claus chat boxes in the Toronto and Hamilton International airports. Passengers of all ages could tell Santa what they wanted for Christmas this year.
While the passengers were enroute to their destinations, WestJet employees went shopping to purchase every thing asked for, from socks and underwear to an Android tablet. No wish was ungranted.
All gifts were wrapped and arrived at the baggage claim in Calgary, labeled with the names of the passenger who had requested the specific item.
Unclaimed gifts from passengers without checked bags were donated to charity.
Richard Bartrem, WestJet vice president of communications and community relations issued a statement regarding the event, dubbed “Twas a Night Before Christmas…”
"This year, we wanted to turn our holiday campaign into a tradition by doing something that's never been done before. "
“Inspired by the notion of real-time giving, we wanted to surprise our guests with meaningful, personalized gifts when they least expected them. Being able to show our guests how much we care with gift-giving, a tried and true holiday tradition, resonates with WestJetters as much as our guests."
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