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Activision CEO: 'You can't count Nintendo out for long-term'

Nintendo fans can look forward to 'Skylanders' later this year.
Nintendo fans can look forward to 'Skylanders' later this year.
Photo courtesy of Activision, used with permission

There's no doubting that Nintendo has had a difficult time this console generation. The 3DS released to a slow start back in 2011 and the Wii U has failed to live up to the insane popularity of its predecessor. Things have begun looking up for the Japanese gaming giant, as their handheld sales picked up dramatically after the system's price drop, and the Wii U has strengthened its lineup with titles such as Mario Kart 8 and the upcoming Super Smash Bros.

Even though things are beginning to improve, Nintendo still has a long way to go before they can consider this generation a success. To make matters worse, several of this year's major titles, including Ubisoft's two new Assassin's Creed games, as well as anything from Electronic Arts in the near-future, will not be coming to Nintendo's hardware. We recently sat down with Activision CEO Eric Hirshberg to discuss his company's upcoming titles, and had a chance to ask him his thoughts on Nintendo's situation and what they might do in order to turn things around.

It's probably a better question to ask Nintendo. They are obviously not off to the start they've probably hoped they would've had with the Wii U, but they also have some of the world's best IP and some of the world's best game makers. I've always said they've been through rough hardware cycles before, but when you have the kind of game makers and beloved IP like they do, you can't count [Nintendo] out for the long-term.

It was refreshing to hear an optimistic response to Nintendo's current situation, especially from one of the biggest third party publishers out there. While not all of Activision's titles will be making their way to Nintendo's platforms, the upcoming Skylanders: Trap Team will be launching for the 3DS, Wii and Wii U. The colorful, toy-driven franchise has proven to be successful on Nintendo platforms in the past and is sure to be a big hit when it launches on October 5th.