Skip to main content
  1. News
  2. Business & Finance
  3. Industry

Accomplishing Your 2014 Goals - Extraordinary Business

See also

How using tactics from project managers can help you successfully accomplish your 2014 goals

I speak with a lot of business owners about setting goals and determining how to get their businesses to the next level, whatever that next level might look like. Most of the time, especially this time of year, we as business leaders will look over what we accomplished (or didn’t accomplish!) over the past year and determine what we want or need to accomplish this year. Some of us will take a short view and launch outward, others of us will take the long view or horizon and plan backwards. Sometimes, we just set a goal and try to figure things out along the way.

One of the things that we may not be taking into consideration is why we didn’t accomplish certain goals last year, and what will be different. Doing the same thing the same way will get…the same results. Therefore, it is logical to assume that there was some reason that we did not follow through on some of the goals that we had.

One of the reasons that goals fail is that they don’t have a lot of substance to them. Even if you go through the process of strategic planning or setting SMART goals or BHAGS or whatever your process is, without understanding and planning for the requirements, you have already reduced the likelihood of the project’s success. Dimes to dollars, this may be a reason why so many projects never see the light of day.

If you treat your goals like a project or a series of projects, with specific milestones, check ins/updates, planning for how you will get the resources require and an understanding of the risks involved, you multiply the likelihood of success exponentially. Having someone to hold you accountable, like a board of directors, a business coach or advisor will increase the likelihood of success all the more.

For this reason, according to Justin Ashooh Senior Account Executive at Learnsmart, it would be wise for managers to have a good understanding of project management. Project management can be looked at as the way that goals are achieved within the requirements allotted for those goals. Which means that when you plan a project, you aren’t necessarily going to need to disrupt the rest of your business in order to accomplish it…and if you do need to disrupt it, you will have planned ahead to ensure that your customers are well taken care of.

Project management goes beyond creating a list of tasks and assigning dates and people to them…it is a logical progression with milestones that make sense. For example, you wouldn’t assume that just because you have started a marketing campaign, and marketing campaigns typically pay for themselves with ‘X’ time period that you can bank without a doubt on that being the case. There are many factors to consider, such as the economy, competitors, new technologies, trends, the season, etc. People typically don’t purchase bathing suits in the fall. Therefore, it may not be the best time of year to invest in a marketing campaign for them. You will end up either paying more for the campaign or getting less effective results.

Project management also goes beyond sticking your tasks and milestones into a computer. Like marketing, your project must be nurtured. It won’t progress on its own. If you know that business is typically going to get to the point where you cannot manage your projects and your business, you need to find someone else to help, whether that be an assistant, a project manager or an advisor, that will hold you accountable for making sure that projects progress.

Don’t get me wrong; project management software is excellent. We find it essential to operating our company and we use it with our clients. However, it doesn’t work if it is not used! If no one is updating the system and monitoring the deliverables, it is no more effective than a sun dial on a cloudy day.

Your goals for your company are important. Accomplishing those goals is even more important. If you are working to build an extraordinary company, you already know that it is not an overnight task. It will take being able to build, monitor and support your goals like they are projects.

Advertisement

News

  •  One year later
    How victims have recovered a year after the Boston Marathon bombing
    Video
    Watch Video
  • Tax day freebies
    Everyone dreads tax day, but some businesses are offering deals today only
    Tax Day
  • Obamacare savings
    The rollout of Obamacare will cost $104 billion less than previously projected
    Top News
  • Blood Moon
    The first of four 'Blood Moons' came and went; is it the beginning of the end for mankind?
    Headlines
  • Arrest for threatening tweet
    A 14-year-old girl is arrested for issuing a threatening tweet towards American Airlines
    Strange News
  • Pistorius cross examination concludes
    Oscar Pistorius sheds more tears during the trial's final cross examination
    Video
    Watch Video

User login

Log in
Sign in with your email and password. Or reset your password.
Write for us
Interested in becoming an Examiner and sharing your experience and passion? We're always looking for quality writers. Find out more about Examiner.com and apply today!