As my tribute to Black History month, I will continue to focus on acknowledging product brand that complement women and skin of color. This article will cover Flori Roberts cosmetic line.
Flori Roberts, foremost in excellence, primary in effectiveness. Excellence and effectiveness comes to mind when I hear the name Flori Roberts. This was one of the first black cosmetic brands to be sold exclusively in department stores.
Flori Roberts brings you the optimum formulated black skin care products manufactured. The cosmetics unique blend which was designed for the rich melanin found in African-American skin tones.
Popular products for priming the canvas, exfoliating the skin’s surface and equalizing the skin tone is what Flori Roberts represent. Take a look at Flori Roberts products line:
Skin Care products
Face & Concealer products
Lovely Lip products
The Eyes have it
New addition products
Now, Flori Roberts brings a new line to market, Enlighten Skin Perfecting System. It delivers smooth even skin in 30 days, by featuring a new miracle ingredient called EMBLICA, an extract from the Amla tree, from India.
“Flori Roberts, first in quality, first in effectiveness”.
“In 1965, Flori Roberts was the first cosmetics brands developed specifically for women of color. This was a big step towards giving African American women a prestigious line of diverse color cosmetics and skin care formulated and shade selected specifically for them. And, Flori Roberts was the first brand of cosmetics for women of color to be sold in major department stores.”