Reality stars are seemingly plagued with the ‘15 minutes of fame ’syndrome. When the camera goes away the fame and business opportunities follow suit. These three women defied the odds and successfully transitioned their reality star status into multi-million dollar brands.
Lauren Conrad became a fan favorite while a cast member on the reality series Laguna Beach: The Real Orange County. The star’s popularity won her a spin-off series, The Hills, which centered on her experience breaking into the fashion industry. Conrad then became the face of Avon’s mark. cosmetics line and launched her own fashion lines, Lauren Conrad Collection, LC by Lauren Conrad and Paper Crown.
The TV personality authored several books including Lauren Conrad Style, Lauren Conrad Beauty and the wildly successful L.A. Candy and The Fame Game trilogies. The 26-year-old launched a beauty website The Beauty Department and is owner of Blue Eyed Productions.
Conrad has an estimated net worth of $12 million.
Kim Kardashian was catapulted to stardom in the wake of a leaked sex tape featuring the starlet and her then boyfriend, singer, Ray J. Kardashian’s ordeal was chronicled on the first season of the E! reality series Keeping Up With the Kardashians. The show was an instant hit with viewers and she became one of the most sought after personalities in the world.
Kardashian has graced the cover of countless magazines, launched multiple fashion lines, signed a number of endorsement deals and owns a chain of clothing stores.
The 32-year-old has an estimated net worth of $40 million.
Bethenny Frankel appeared on the reality TV shows The Apprentice, Real Housewives of New York and Bethenny Ever After. The 42-year-old was owner Bethenny Bakes, an upscale gourmet, holistic foods company and a line of alcoholic beverages. Frankel became a recognizable figure while a cast member on The Apprentice and shot to stardom while appearing on the reality show Real Housewives of New York.
Frankel signed numerous endorsement deals, launched several books and DVD’s and sold her cocktail line for a reported $8.1 million in 2011.
The star has an estimated net worth of $25 million.