Following two days of intensive driving and evaluation by 41 Texas Auto Writer Association (TAWA) journalists - the 2014 Ram 1500 full size pickup truck was named (on Oct. 12) the 2013 Truck of Texas - the second year in a row Ram has been given this award.
The annual TAWA Truck Rodeo and the naming of the Truck of Texas by the Texas media attending (including this writer) is considered one of the three most important awards in the very heavily competitive full-size pickup truck segment in North America.
With one-in-five pickup trucks sold in the U.S. sold in Texas, every major truck maker in North America wants to win this one award in order to maximize market share in Texas.
In 2012, the 2013 Ram 1500 won all three of the major awards including Motor Trend's Truck of the Year, The North American Truck of the Year and the TAWA Truck of Texas.
This year's TAWA Truck Rodeo - held at the Knibbe Ranch near San Antonio, Texas - was the most competitive in several years with multiple new (and very capable) entries from most all of the major manufacturers of pickup trucks in North America.
Ram brand chose their new 2014 Ram 1500 EcoDiesel Crew to spearhead the attempt to repeat as the Truck of Texas. With its new and segment-exclusive 3.0L Turbocharged EcoDiesel engine mated to their (also) segment-exclusive TorqueFlite eight-speed automatic transmission, the 2014 Ram 1500 EcoDiesel hit the trails and hills of the ranch early and often driven by TAWA journalists.
The other Ram 1500 pickup trucks (crew cabs also) on the repeat effort team were the 2014 Ram 1500 Laramie Longhorn and 2014 Ram 1500 Laramie Limited equipped with the award winning 3.6L Pentastar V6 and the 5.7L HEMI V8 - both also mated to the segment exclusive TorqueFlite eight-speed automatic transmission.
All of the Ram 1500 pickup trucks were equipped with the Chrysler Uconnect Access via Mobile system which also won the TAWA award for Best Connectivity.
The TAWA Truck Rodeo offered a towing evaluation for properly equipped full-size pickups for the first time this year. Manufacturers were free to select one of their entries to be driven by journalists towing identical trailers and loads around the ranch property.
Ram brand selected the torque rich EcoDiesel powered Ram 1500 to tow the ten-foot long, dual axle trailer loaded with a farm or ranch type watering tank. The weight of the towed unit was 5,500 pounds.
With a stated tow capacity of 9,200 pounds when properly equipped, the Ram 1500 EcoDiesel pulled this load around the roads of the ranch property - with ease - on its way to repeating as the Truck of Texas.