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2 overlooked features on LinkedIn that will make you more visible

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Having a recruiter find your LinkedIn page can be a challenge. There are two overlooked features that when used properly will increase the number of profile views you have as you become more key word rich. Skills and recommendations not only add keywords, they also allow others to see the accomplishments you have had in past and present positions.

Use keywords to select a minimum of five skills, or better yet 10 skills, for which you feel you can get your contacts to provide endorsements. Then go to your existing contacts’ profile pages and start endorsing them for the skills you feel they excel in. If you have quality contacts they will reciprocate by endorsing you for your skills and you will see that the skills section of your page will look much better.

The same holds true with recommendations. It is easy to overlook the fact that you do not have any until you get your first recommendation. However once you have the first recommendation you need to get more to fill out horizontal columns recommendations on your page.

Again, the best approach is to start recommending your contacts. LinkedIn will do you a favor with each recommendation that you send. Since a recommendation will be on someone else's page LinkedIn's policy is to ask the other person to approve your recommendation. Once they agree to have your recommendation on their page you will be asked by LinkedIn to give you a recommendation in return. Soon you will see this portion of your page taking on a very powerful look.

There is a simple rule of thumb at play here: the more you give the more you will receive.

©2014 Max Impact, used with permission.


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